Monitor deals in your sector
Use the LeadSponsor signal feed to stay informed about new sponsorship deals in your target sports and sectors — and get AI-synthesized context on what they mean for your strategy.
The workflow
get_workspace_recap → daily digest of what matters for your workspace
search_signals → filter the live feed by sport / deal type / country
get_global_deals_recap → global perspective on today's biggest deals
ask_graph → contextual questions on any deal or entity
Daily ritual
1. Start with your workspace recap
"What is my daily briefing from LeadSponsor?"
Uses get_workspace_recap(). Returns:
- A headline insight tailored to your workspace
- Top 3–5 brands active in your signals today
- Signal count for the day
2. Browse the live feed
"Show me sponsorship deals in French football this week"
Uses search_signals(sport="Football", country="FR", since_days=7). Returns paginated results — each with brand, rightholder, deal type, source, and date.
3. Get the global picture
"What are the biggest sponsorship deals globally today?"
Uses get_global_deals_recap(). Returns a narrative briefing of the day's most significant announcements across all sports.
4. Dig into a deal
"Tell me more about the Nike / PSG deal"
Uses ask_graph(question="What is the history of the Nike and PSG sponsorship?"). Returns a synthesised answer with sources from the graph.
5. Historical context
"How many naming rights deals were signed in European football in 2025?"
Uses ask_graph for complex aggregation queries the graph can answer directly.
Tips
- Set a
since_daysof 1 and runsearch_signalsevery morning for a same-day feed. - Use
list_articles(deal_type="Naming Rights", since_days=30)to focus on the highest-value deal category. - Pass a specific
signal_idtoget_signalto get the full article text + workspace AI summary.